Accelerated Lead Gen Series: Securing & Converting First Meetings
You know how critical it is to capitalize on the first meeting with a prospect – be it in-person or over Zoom. There is one chance for a first impression…
Live Training Webinars
Bring In More Advertisers + Increase Their Spend
2021 Marketplace / Media Buyer Insight: The Trends Defining Media Selection
There are new challenges ahead for the media sales industry, but also tremendous opportunity. Based on our on-going research with brand and agency buyers, we reveal exactly what they are now…
Accelerated Lead Gen Series: Present More Persuasively While Remote
Much of the sales process has continued to move to remote meetings and presentations. And with the current economic conditions, there’s a lot at stake for sellers in each and…
Accelerated Lead Gen Series: Create Proposals That Convert Larger Buys (More Quickly)
Given the current market conditions, there’s never been a greater emphasis on converting every possible proposal opportunity. However, most sellers still craft these critical documents to focus more on unique…
Accelerated Lead Gen Series: Cross-Sell & Package Larger, More Integrated Advertising Solutions
In this 60 minute live webinar training session, you will learn to more effectively sell your full suite of integrated advertising products – upgrading prospects to higher revenue programs. Ultimately,…
Accelerated Lead Gen Series: Consistently Overcome Client & Agency Objections
In this 45 minute live webinar training session, we’ll outline how to pre-empt and overcome ten of the most common objections that media sales teams are encountering during the current…
Recent Webinars
Accelerated Lead Gen Series: Media Sales Messaging & Scripts That Open Doors
Accelerate your sales cycle by developing more compelling sales scripts. Ultimately, make your messaging so timely, relevant and engaging that it’s almost difficult for prospects not to respond to your…
Accelerated Lead Gen Series: Sales-Driven Content Marketing That More Quickly Opens Doors
Use a harder-hitting form of inbound and content marketing to proactively open more doors, more quickly for your sellers. Ultimately, this has the potential to become the scalable engine to…
Accelerated Lead Gen Series: How to More Quickly Brainstorm New Prospect Sales Ideas
There are methods and tools you can use to proactively develop business-building ideas for your clients and prospects. Within this 60 min live webinar training session, you will learn how…
Accelerated Lead Gen Series: Make the Shift From Selling “Audience Access” to Selling “Client Impact”
Make the critical shift from selling tactics to selling client business impact. This begins by learning how to deconstruct and address each prospect’s business model and growth measures – and…
Accelerated Lead Gen Series: Pinpoint Those Prospects You Can Most Quickly Convert
By focusing your resources against highest-revenue leads, you will reduce your time to close. Completely personalized to your organization, learn how to apply a specific set of Lead Scoring Criteria…
Accelerated Lead Gen Series: New Buyer Trends Defining Media Selection in the Downturn
There are new challenges ahead for the media sales industry, but also tremendous opportunity. Based on our on-going research with brand and agency buyers, we reveal exactly what they are…
Optimizing Your Sales Messaging for a Downturn
It’s no secret that when the market takes a shift in the wrong direction, it can become a real challenge selling media. Clients and agencies almost immediately begin hitting the pause…
Remote Sales Meetings: Selling Media When You’re Not Face-to-Face
It’s always a challenge to get face-to-face meetings with clients and agencies. And now, to make it more fun, let’s just add in some “social distancing.” As you know,…
How to Sell More Advertising by Getting Better Intel From Your Clients
Your ability to sell through larger advertising programs is directly impacted by your understanding of what the senior decision-maker really needs – not just what you’re being told by the…